Global Alliance Events is Chris Rorwick and Cindy Rorwick. Twenty-five years of ground transportation logistics and a decade of brand and event program management, working directly with clients and as a vendor partner to event agencies.
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Global Alliance Events is a two-person partnership. Chris Rorwick runs transportation logistics. Cindy Rorwick runs event production. When you hire us, those are the people who show up.
Chris has spent twenty-five years moving executives, clients and VIPs through events where the schedule cannot slip — the Masters, the Super Bowl, Cannes Lions, Pebble Beach, the FIFA World Cup. Cindy runs enterprise event production, leading tradeshow and large-scale program management for a Fortune 500 manufacturer alongside work on Meta Connect, the Horizons Creator Summit and Ford programs at Michigan Central.
We work directly with corporate clients and as a vendor partner to event agencies. Our piece arrives fully staffed and self-managed, which means one accountable contact rather than a stack of vendors pointing at each other.
Chris Rorwick
Executive and group movement at any scale, from a handful of VIP transfers to multi-day programs running hundreds of vehicle movements across a host city.
Manifest reconciliation, meet-and-greet staffing, and the flight-by-flight contingency planning that keeps a slipped arrival from taking four other transfers down with it.
Credentialed venue access, hospitality movement, and the route planning that street closures and game-day security actually allow. Two decades at the Masters, the Super Bowl and the NASCAR Cup Series.
Cindy Rorwick
Fractional and project-scoped program management for teams that need senior capacity without adding headcount. Timeline ownership, workstream coordination, budget tracking and vendor management.
Exhibit planning, sponsorship windows, registration and booth operations for large industry shows, including sponsorship portals that open first-come and reward being ready.
Run-of-show creation, staffing plans, brand ambassador and security coordination, and on-site leadership through load-in, show days and load-out.
A track record built on programs where the schedule has no slack — all ground transportation and event logistics.
"Almost all of the work happens before anyone arrives. By the time the first car pulls up, the plan has already survived every version of the day that could have gone wrong." — Christopher Rorwick, Global Alliance Events
Five consecutive years of executive ground transportation and VIP logistics at Augusta, moving Chevron's senior leadership and guests through a week where every tee time, every hospitality window and every road closure is fixed months in advance.
More than a dozen Super Bowls supporting corporate sponsors with large-scale ground transportation operations — coordinating hundreds of VIP movements across host cities under game-day pressure.
Multi-season hospitality activation aboard a chartered 200-foot barge moored off downtown Seattle, hosting hundreds of card members each game day as part of American Express's Seahawks partnership. Chris held the vessel charter and ran marine and ground logistics, including shuttle service to the stadium. Cindy supported transportation logistics and merchandise coordination.
Private "Man of the Woods" listening event at Paisley Park two nights before Timberlake's Super Bowl LII halftime performance. Ground transportation and on-site execution for a high-profile guest list, on a night that hit nineteen below zero. The cars ran on schedule anyway. Cindy supported on-site execution.
Multi-year ground transportation partner for Microsoft's invitation-only Government Leaders Forum, moving heads of state and senior officials through Berlin, Beijing, Paris, Prague, Cape Town and Cartagena. Bill Gates was the draw, and he continued backing the series on the condition that host cities were places the foundation had work — which is how the itinerary ended up spanning six continents instead of the usual three capitals.
A decade-plus supporting FedEx's sponsorship of Denny Hamlin's NASCAR program — managing transportation logistics across race weekends, sponsor activations, and VIP hospitality events throughout the season.
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Chris has spent twenty-five years on the piece of an event nobody notices until it fails: getting several hundred people from the plane to the room and back, on time, in a city that was not built to absorb them all at once. He founded Event Transportation International in 2001 and spent fourteen years building it into a Microsoft Preferred Vendor before starting Global Alliance Events. What agencies hire him for is the granular part: reconciling a manifest name by name, briefing drivers on the entrance that actually works rather than the one printed on the invitation, and knowing that ten minutes of buffer in the right place is worth more than an extra vehicle.
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Cindy runs the kind of program where forty people need the same answer at once and none of them work for you. She leads end-to-end program management for major industry tradeshows, coordinating the creative, exhibit, sponsorship and registration workstreams that would otherwise arrive as forty separate emergencies. She is one of the few event professionals who runs programs formally in project management software rather than a spreadsheet and a chain of emails, and she has built those systems from scratch more than once. A decade in brand campaigns and creative operations before that means she speaks fluently to creative teams and agencies. She takes fractional and project-scoped work as well as full programs.
Reach out to discuss your next event.